Home care brands
In many parts of the world we lead the home care market, with brands such as Omo, Surf, Comfort and Cif. It's more than just hygiene – with homes and clothes that are clean and cared for, we help you get more out of life.
Comfort
Comfort fabric conditioner helps your loved ones feel cared for everyday through clothes with amazing shine and fragrance that no detergent alone can deliver.
Rin
Consumer insight shows that one of the leading drivers that indicate a good wash is the level of whiteness and brightness that clothes have after the use of a detergent powder. Rin is formulated to offer whiteness and bring back life in your everyday clothes.
Sunlight
Sunlight aims to transform the chore of washing clothes into a moment of delight for Pakistani housewives by giving them a magical wash experience of lemons and thousands of flowers.
Surf Excel
Remember when you were a child? How you were free to explore, returning home covered in dirt and other stains that you wore like the badges of an intrepid discoverer?
Vim
The globally renowned brand with its revolutionary one-wipe degreasing formula, now in Pakistan!

