Cornetto, first produced in 1976 in Italy, has since become one of Unilever’s most powerful ice cream brands worldwide. It was introduced in Pakistan in 1995.
Known for its signature chocolate tip, Cornetto has been one of the world’s most famous and popular ice creams for decades. Its soft, creamy core, crunchy wafer, and delicious chocolate finish make for an exciting journey of tastes and textures from the first bite to the last. Cornetto originated in 1959 when Spica, an Italian ice cream manufacturer based in Naples, introduced a groundbreaking innovation: the world’s first packaged ice cream cone, made by insulating the wafer from the ice cream with a special chocolate coating.
The Cornetto experience consists of a crispy-baked wafer, coated inside from top to bottom with chocolate, filled with rich, creamy frozen dessert, and topped with sauce and chocolate chips. The experience is completed with a crunchy chocolate plug at the base of the cone, delivering a delicious finish.
Cornetto cones were first produced in 1976 in Naples by Spica. After Unilever acquired Spica and began marketing the product across Europe, Cornetto became one of Wall’s biggest power brands in numerous countries worldwide. It was also one of the first brands introduced when Wall’s launched in Pakistan. Cornetto is not only available in traditional Vanilla, Chocolate, and Strawberry flavors but has also been offered in Caramel, Cappuccino, and other flavour variations.
For years, Cornetto has supported local music in Pakistan, collaborating with several local artists through their platforms such as Cornetto Music Icons and Cornetto Pop Rock. In 2022, Cornetto delighted fans with the launch of Cornetto Vanilla Caramel, followed by the indulgent Cornetto Choco Coffee in 2023. Both launches were celebrated through Cornetto Connect, an exciting social event that brought together the brand’s vibrant community, ensuring these new flavours made a memorable impact.
In 2024, Cornetto entered a thrilling new chapter, repositioning itself as the ultimate snacking indulgence. With a revamped recipe promising the creamiest, crunchiest bite and stylish new packaging, Cornetto invited fans to “Unwrap The Perfect Cornetto” and experience this iconic treat like never before.
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